Caffeine Buzz: Get Your Fix with Local Roaster’s Pure Intentions

Pure Intentions, the small artisan coffee roaster that sells wholesale in Charlotte, was started back in 2010 by founder Matt Yarmey. The goal since has been to “provide coffee drinkers of all kinds with fresh high quality offerings across a range of taste profiles.” If you’re looking for your morning buzz, your midday pick-me-up or a dessert decaf, PIC has you covered and—even better—they’re truly doing the coffee business right.
JPrice_QC16-21202Each and every batch is roasted with care: They offer varieties from each of the coffee-producing region in the world, where beans are farmed with a focus on environmental sustainability. Most of PIC’s coffee is organic-certified, and many are Fair Trade, as well. From their wholesale ground floor operation, they provide coffee to dozens of accounts as well as local restaurants, markets, and grocery shops where you can pick up your own beans.

Another major part of the mission at Pure Intentions Coffee is community engagement and education. They host coffee tastings and do formal brew-method trainings for wholesale customers. 


Pick up your favorite roast to make at home or give as a gift today and follow along on Instagram at pureintentionscoffee or at

Pure Intentions