2dash1 is Charlotte’s most unique woodshop/metalworking shop; it’s a building company with a story, and one that has already made a name for itself in the local community. Owner and founder Hoang Le reflected on how he came up with the name for his company: His friend’s young daughter, Amara, had a hard time pronouncing Hoang’s name. She kept saying “two-one,” and the nickname just stuck. Today, with a thriving business that’s an extension of himself, it seemed fitting the nickname carry on.
2dash1 is your local one-stop-shop for all metal and wood designing needs, and Hoang Le has made a reputation out of going above and beyond client desires and expectations.
Even if you don’t recognize Hoang’s business name, you have certainly noted his work, on display in beloved venues like GoodRoad Ciderworks, LeRoy Fox Restaurant, Anthropologie, and QC Social Lounge. The designer had tried numerous industries before he found his niche in the building environment, one where he says he is allowed to fully learn from and love his work. 2dash1 is your local one-stop-shop for all metal and wood designing needs, and Hoang Le has made a reputation out of going above and beyond client desires and expectations. He was noticed quickly by industry professionals of all sorts, from builders to interior designers and his passion for the craft is just as strong whether the project requires flooring, stairs, or custom-made pieces. Tuan sat down with us to talk all things 2dash1 and what it’s like to own the business.
Do you prefer commercial or residential projects?
We like doing both, honestly. Both types of projects bring their own set of challenges and rewards. For residential projects, it’s nice knowing a family or individual will enjoy the space and design for their relaxation and everyday life; On the flip side, there is a thrill knowing the masses will enjoy and see it when it comes to commercial projects. Both types of projects bring me a lot of joy.
In your opinion, what does it take to be a good craftsman?
Passion, dedication, and patience. You have to love what you do in order to dedicate your life to mastering your skills. Additionally, you must be patient with the process; there will be failures and that is okay as long as you keep trying.
What types of services do you offer to customers?
We offer a range of services per what our customers need. We are able to design and build, or just do one or the other. We have the capabilities to create what the customer is envisioning whether that is furniture, art, or a staircase.
What is your favorite part of the design process?
I love hand-sketching ideas before transferring them to a CAD and 3D rendering. Once it’s 3D, we show the customer how their idea is brought to life in their new or already-in-use space. But that raw moment of putting my thoughts to print is what I love.
How do you blend creativity with practicality and functionality?
I really listen to our clients to see what the use for the project is and their personal practicality of it. We always want to deliver a product that looks amazing, functions well, and ages beautifully.
How much creative liberty do you have with your work?
This all depends on the client. I treat each client differently. Some clients allow me to extend my creativity because they trust my design and me knowing how to incorporate that into their style. Others come in knowing what they want and are wanting their vision brought to life. We’re happy to do that, too.